Shoot with 12x optical zoom and a 24mm wide-angle lens

Share and save instantly and effortlessly using NFC and Wi-Fi

Take great baby photos with the child-friendly soft flash

Enjoy professional results with ease thanks to Smart Mode

Expand your range of photo opportunities

Share as fast as you snap

12x Optical Zoom, 24mm Wide Angle

From up close or far away, preserve the moment exactly how you want to remember it. Capture a spectacular mural that takes up the entire side of a building-or a field of colourful wildflowers that seems to stretch for miles-with the 24mm wide-angle lens. When you can’t get physically closer to your subject, such as a windsurfer sailing across the sea, the 12x optical zoom lets you capture every sharp detail.

Tag & Go (NFC / Wi-Fi)

Tag&Go (NFC / Wi-Fi) features like Photo Beam, AutoShare, Remote Viewfinder and MobileLink let you share images to compatible smartphones right next to you or on the other side of the world. Photo Beam easily sends any photo that you’re viewing to a smartphone instantly. AutoShare saves photos to your smartphone as you shoot and with Remote Viewfinder, you can control your camera with your smartphone. Effortlessly post photos to social networks and store them on the cloud.

The safe and sweet way to capture memories

The easiest way to shoot like a pro

Soft flash

New parents will especially appreciate the WB50F Camera. Slim enough to slip into your packed diaper bag, it's capable of shooting high-quality images you just can’t get with a smartphone. It features Soft Flash so you can take beautiful portraits without fear of harming your baby’s eyes, and it captures clear shots of your child in action, even from a distance, thanks to optical image stabilisation and 12x optical zoom. Snap away, then share your cutest shots with one touch, via Tag & Go.

Smart Mode

Stop being jealous of the pros with their big cameras, and start taking great shots. Like the perfect trails of light at night on a busy intersection full of red taillights. Or instantly capture a high-speed scene with Action Freeze. A quick tap of Smart Mode and you’re set with various special modes. Just choose the one you want and shoot perfection.

Capture brilliance, not noise

Intelligent LCD

16M CCD Sensor

Tiny sensors tend to lead to noisy pictures. The WB50F, however, comes equipped with a 16-megapixel CCD sensor that’s larger-1/2.3”, to be exact—than those found in most compact digital cameras. The results are vivid yet natural images, whether you’re shooting in a dimly lit room or outside on a sunny day.

75mm (3") LCD Screen

Its 3" (75mm) Intelligent LCD provides for improved contrast and colour reproduction, which allows you to enjoy a wider and clearer image. And its Intelligent LCD brightness automatically detects environmental illumination and adjusts the LCD brightness for optimal image viewing. It does the thinking for you, which makes the WB50F a smart choice.

A palette of artistic filters to express yourself

It’s easier than ever to be social

Photo/Video Filter

Just because you can capture reality as you see it doesn’t mean you have to Samsung’s Smart Filter gives you creative license to produce artistic images. Reignite childlike wonder with the Miniature filter, which can make a cityscape look like a play set. Other effects include Vignetting, Classic, Retro, Cross Filter, and Fish Eye.

Facebook / YouTube / Picasa / DropBox / Email

Show off a fabulous selfie with the rest of the world in no time flat. As long as you have a Wi-Fi connection, you can post images and videos directly to Facebook, YouTube, and now Picasa. Tag and add comments, too. You can also upload photos right to your blog, or email them to your family. Feel free to keep shooting, because your SMART CAMERA also comes with 2GB of free Dropbox web storage or 50GB if you have a GALAXY smartphone.

Seamless sharing and play-across all devices

See what you are going to get

Samsung Link

Effortlessly save every moment you’ve captured. Samsung Link instantly and wirelessly streams your photos your PC or favourite web storage service such as DropBox. No more waiting to go home to manually upload images. With one touch, you can show off photos and videos on your Smart TV or send them to any compatible smartphone. Sharing has never been this easy.

Live Panorama

With Live Panorama, you can capture a seemingly endless procession of gondolas gliding past a magnificent Venetian palace with an astounding 180º panoramic image. And you can preview the image on the LCD before you even snap it. Just hold the shutter button, sweep across the scene and see what you’re going to get before you get it.

The easy way to capture perfection

Smart Auto

Turn fleeting moments into memories with professional-style results. The Samsung SMART CAMERA’s Smart Auto automatically analyses the shooting environment and then chooses the appropriate scene mode for the best possible results. Smart Auto analyses key elements in the composition and automatically adjusts its various modes to capture the best shot.